Yeah, because human beings, in general, and this is a poor generalisation, but I think we can say we want to feel good about ourselves, and there are two ways we can do this. One way is to expend energy, achieve something, make something out of clay perhaps, you've seen them do it, with the big pumpy thing that goes round and round, lump of clay, one finger, zzzwwwwop, vase, fifty quid, it's so easy! But you get to a certain age and realise it can't be that easy, some things look easy, but they're not, and you realise you should never use the "I can make things out of clay" statement when you're trying to chat someone up, never try and do that if you've never done it before, you know, "watch this, I bet I can do this! Ha ha, clay, round and round it goes, never done this before, here we go, wait for it, and pwerrrrrp, errr... it's a cat factory, in fourteenth century Burundi..... fancy a shag?

Yeah, so that's one way, expend energy, achieve something, but the other way we make ourselves feel good is by putting other people down, lowering their status, so raising yours by default; we say "oooh, they smell", therefore, you don't smell. But you always get negative gossip, it's always "ooh, have you heard about so and so? Everyone hates them, yes, and they've lost all their money, and live in a ditch", that's what we want to hear, you never get positive gossip, you never hear "ooooh, have you heard about so and so? They're doing really well for themselves; everybody wants to shag them, and they've just been made King of everywhere"... you just fuck off! You and your tales of glad tidings...